PROGRAM & SCHEDULE
PRIMER2021 Global will be a 2-day virtual worldwide conference will represent a collaboration between our global Speculative Futures Chapters. Speakers, panels, and workshops will be held spanning time zones, continents, languages as together we investigate and propose the question: “Now What?”
The Conference will be followed by several days of virtual workshops.
DAY 01. TALKS
WEDNESDAY, JULY 7, 2021
09:00 EDT JULY 07, 2021
MARTIN WAEHLISCH
Founding Member of the UN DPPA Innovation Cell
🔑 HOW TO HACK DYSTOPIA IN OUR CURRENT GLOBAL MESS
Keynote
In the face of our dystopian reality, innovative approaches to peacemaking, preventing and mediating conflict & peace-building are essential more than ever before. COVID-19 has made direct interaction, with conflict parties & peace constituencies difficult. This puts new tech for secure dialogue at the forefront. Learn about the UNDPPA's approach to 'futuring peace', an invitation for a conversation about the new possibilities of innovating radically to end wars.
*Presented in English
10:00 EDT JULY 07, 2021
LONNY J AVI BROOKS
PROFESSOR OF COMMUNICATIONS
AHMED BEST
LECTURER, CEO, FUTURIST
🔑FROM ALGORITHMS OF OPPRESSION TO AFRO-RITHMS OF LIBERATION
Keynote
Afro-Rithms from the Future is both an approach to speculative futures design and a story-telling game built on the principle of shifting from a center of Western cultural views to alternative future worlds where Black and BIPOC cultural perspectives are at the forefront. This talk will explore "What Now?" by imagining worlds that transform Joseph Campbell's "Hero with a thousand faces" with an Afro-Rithm that imagines "the faces of a thousand heroes.
*Presented in English
10:45 EDT JULY 07, 2021
NONSO JIDEOFOR
Director of Design & Strategy at Present Lab
ANA ACEVEDO
Interaction & Motion Designer; Entrepreneur
POUYAN BIZEH
Futurist & Storyteller at Future City Innovation Lab
INTERNATIONAL PANEL:
NOW WHAT?
This international panel will tackle our 2021 theme of Now What? The past year has been a radical departure from what many consider ‘normal’, causing us to pause and reflect on what comes next. As a global community, we have questioned what it means to be part of a human family with diverse views and experiences and examined the work we need to do to reconcile our past so that together, we can co-create preferable futures. In this panel, members of our global community will discuss some of the unique changes, challenges, and opportunities they have faced doing futures work over the last year and their vision for moving forward.
*Presented in English
13:00 EDT JULY 07, 2021
SAMANTHA DEMPSEY
Senior Design Strategist at Foundation Medicine
PLAYING WITH OUR FUTURES:
Enabling Play As an Essential Design Tool
Designers can harness the power of play to change our mindsets, collaborations and processes when envisioning solutions to serious problems. This talk will illustrate how designers can borrow techniques from the worlds of game design and other creative endeavors to design playful envisioning experiences, deepening attendees' understanding of the transformative and restorative power of play when designing for serious problems.
*Presented in English
13:30 EDT JULY 07, 2021
MARIA RAZQUIN
Design Strategist at The Future Game - DOT
OLATZ IBARRETXE
Creative Lead at DOT Coop
RETHINKING EDUCATION FOR THE FUTURE
The team at DOT & The Future Game has been working for years in disruptive training environments, developing skills that are essential for future generations. This talk will discuss ways to rethink education systems and design learning experiences to better establish futures literacy, using the emerging future to innovate the present, and integrating complexity into our understanding of what it means to be human.
*Presented in English
14:30 EDT JULY 07, 2021
KATRINA GUNTHER
Co-founder at Futures Probes
ELENA ARTILES LEYES
Co-founder at Futures Probes
NO TIME LIKE NOW: DESIRABLE FUTURES FOR (POST-PANDEMIC) TOURISM
This talk discusses the intersection of futures thinking and tourism, exploring the Futures of Tourism project as a way to (re)discover the potential of a different kind of (non)tourism, rethinking existing structures and developing alternative visions by imagining and visualizing different futures. Using futures thinking, storytelling, and participatory design can bring stakeholders together and help them critically examine dominant futures and how they can put their own narratives under scrutiny.
*Presented in English
15:30 EDT JULY 07, 2021
PAULO ROMERO
Professor at Universidad Nacional De Colombia
ECODESIGN & ENVIRONMENTAL CORPORATE STRATEGIES
Eco-design has a long history, but its impact in markets today is not keenly felt. Systemic work, requiring both organization-based environmental strategies and sustainable operational resources, is still needed to achieve measurable goals for actionable eco-design and more broadly, circular economies. This talk will explore what skills are necessary to guide environmentally strategic actions, and discuss tools and methods that can be leveraged to help develop this learning.
*Presented in Spanish
16:00 EDT JULY 07, 2021
PAULA MANDRACCIO
Executive Creative Director at Bra Agency
(Cancelled) ABUNDANCE IS A MINDSET
COVID-19 and working from home showed us another pandemic: Generosity. This talk explores the need for self-love in business settings, and how adopting these types of mindsets can help create sustainable abundance.
16:15 EDT JULY 07, 2021
ALLAN MENDES
Graphic Designer at STJ, Teacher and Game Designer at Ocelot
DANIEL FERNANDES
Assistant Professor at University of Braslia
SOWING ELECTRIC SEEDS:
Teaching Scifi, Pop Culture, & Our Future in Brazil
This talk explores a methodology for teaching design fiction, science fiction, decolonial futures, and the future of politics in the digital world. Sharing these subjects with design students early on in their education can provide critical thinking tools for accessing visions of other futures that are overshadowed by the mainstream, and drive a sense of responsibility for our real and present world.
*Presented in English
18:00 EDT JULY 07, 2021
DOC MARTENS
Director of Communications & Special Projects at Design Futures Initiative; Creator & Instructor FxD Course
JACK WILKINSON
Board Member at Design Futures Initiative; Creator & Instructor FxD Course
FUTURES x DESIGN INFO SESSION & AMA
In this talk, Instructors Jack Wilkinson and Doc Martens will describe our new Futures x Design framework (FxD), a methodology for moving through modalities and mindsets to extrapolate, create, and experience the implications of speculative future products, services, systems, and technologies.
*Presented in English
19:00 EDT JULY 07, 2021
ANALILIA MORALES
Lead Designer at Kalypso
KELLY KORNET
Design Lead at Watershed Partners
REMIXING & DEMYSTIFYING NUMEROLOGY
This talk explores how the Natural Foresight Framework might be remixed with concepts/patterns in numerology to imagine possible futures for individuals and communities. The framework represents complex adaptive cycles, and numerology breaks down the pattern of the universe into numbers, uncovering information about the world as a whole, and for individuals. By examining the intersection of these topics, it’s possible to take a more personalized approach to making meaning of past, present, and future interpretations.
*Presented in English
19:30 EDT JULY 07, 2021
MATT DOBSON
Innovation Specialist at 18F
AGILE FUTURES:
Creating a Virtuous Cycle Between Speculative Design & Agile Product Development
Agile product designers often leverage emergent design, incrementally designing small pieces of a product, feature-by-feature, but are challenged when creating flexible visions of the future that still allow for learning. This talk explores how to combine speculative design methods for designing preferable futures with emergent design methods for ongoing learning, and provides practical tips for creating a cycle of ongoing discovery and futures exploration using the build, test, and learn cycles of agile product development.
*Presented in English
20:00 EDT JULY 07, 2021
ROMY El SAYAH
UX Designer at Harvard Laboratory for Design Technologies & MathWorks
ELIZABETH CHRISTOFORETTI
Assistant Professor in Practice; Principal Investigator, Laboratory for Design Technologies at Harvard University Graduate School of Design
AFTER ARCHITECTURE:
Body as Building
Throughout history, architects have been the individual, authorial agents of the urban built environment. However, as we shift into an era of machine-intelligence, authorship has become unstable, driven by immediate and automated access to digitized cultural history, and new modes of machine-augmented cultural production. This talk will explore a new phase for architectural design, imagining a future where authorship is disrupted and any body is extended into the collective identity of place.
*Presented in English
20:30 EDT JULY 07, 2021
SYLVIA GALLUSSER
Founder & CEO @Silicon Humanism - Global Futurist
THE HOME OF THE 2020s MAKING OUR HOMES MORE RESILIENT
The pandemic has redesigned our home landscape, transforming our everyday environment and accentuating changes that were already underway. This talk explores how the home of the 2020s is experiencing crucial mutations caused by several factors: the pandemic, the transposition of of exterior activities into the home, the mental health crisis often described as ‘a pandemic within a pandemic’ and broader environmental concerns, as well as exploring possibilities offered by technological advancement.
*Presented in English
21:00 EDT JULY 07, 2021
SHIHAN ZHANG
Art Director, alterR.studio
QINQIN YANG
Senior Creative Planner at OUTPUT & alterR.studio
SPECULATIVE DESIGN THROUGH CROSS-CULTURAL LENSES
Living abroad means getting to know a brand new culture and seeing the world from a different point of view. This talk shares how cross-cultural perspectives can inform speculative design work, opening up new opportunities and conversations that can better connect people and cultures. Addressing regional and global unseen issues, it aims to inspire and engage reflections as well as promote more desirable and inclusive future decisions.
*Presented in English
DAY 02. TALKS
THURSDAY, JULY 8, 2021
8:00 EDT JULY 8, 2021
ALISHA BHAGAT
Senior Futurist, Forum for the Future
WAYNE PAN
Research Director, Institute for the Future
MANSI PARIKH
Founder, Foresight & Innovation Strategy, Future Tense Inc.
NOUR BATYNE
Facilitator, Cultural Producer & Educator, Disruptivist
DIASPORA FUTURES SALON
Panel
A facilitated talk with the Diasporic Futures Collective, a group of futurists of color who are working on decolonizing and re-centering the future towards non-Western frameworks. This participatory discussion will explore what it means to imagine a more inclusive, just, and diverse future with a small group of the Collective’s members, and provide a non-judgemental and collaborative space for us to grow our futures practices together.
*Presented in English
9:45 EDT JULY 8, 2021
EMILIA TIKKA
Transdisciplinary Designer
🔑 Speculating with Care in Synthetic Biology: Designing Pluriversal Futures in the Arctic
Keynote
Technoscientific ‘fixes’ promise to tackle ecological cruises by engineering plants & animals to adapt to changing climate conditions. What if, instead of this anthropocentric approach, humans use genetic modifications to adapt to their changing environment? In this talk, Emilia introduces a collaborative and decolonial approach to speculative design, challenging us to reimagine a new kind of human condition & provoking new notions of synthetic biology driven by more-than-human ontologies and ethics of care.
*Presented in English
10:30 EDT JULY 8, 2021
SIDDHI PATIL
Design Researcher & Product Designer, National Institute of Design
CO-CREATING FARMING FUTURES
This talk explores speculative methods for developing future narratives about the use of emerging technologies for farming in Melghat, a region of approximately 300 villages in Maharashtra, India. This was the first time that a speculative design approach has been taken with NGOs and people in this region, and demonstrates how co-creation can be used for provocation, through the development of prototypes for alternative novel agricultural futures as an aid for creating actionable transition plans.
*Presented in English
11:00 EDT JULY 8, 2021
YAN YAN
Product Designer
ANONYMOUSOCIETY:
Another Escape From Social Surveillance
Anonymousociety is a social critique design project using a mockumentary perspective to document the existence of a world that is overly exposed to social media, reality TV shows, and YouTube. This talk will discuss the design process and story behind the project, how to build imaginary worlds through the lens of a mockumentary, and how to leverage design as a tool to better understand one’s internal universe.
*Presented in English
11:30 EDT JULY 8, 2021
ALAN LEVITON
Future Expansion Consultant at Envisioning
DOMI SEA
Founder / Designer at IVunited
(Cancelled) THE FUTURE OF SELF
As the world evolves faster and faster, the present and future become highly uncertain & we need more than ever to design our own individual futures. This talk explores how we can shape the future of our identities, exploring different psychological models and frameworks for personal evolution that we can leverage to step into the future and prepare for what is coming.
12:15 EDT JULY 8, 2021
MARIA FUENTENEBRO
Co-founder & Creative Director at Sharp & Sour
MARIO MIMOSO
Co-founder & Creative Director at Sharp & Sour
THE MUSEUM OF ENDANGERED FOODS
The museum of endangered foods is a platform to think about one of the most underestimated consequences of climate crisis: the extinction of foods. These problems are not isolated but complex, entangled realities, so our approach at solving them has to be comprehensive. The exhibition aims to put the focus on the ecological vulnerabilities threatening each of these foods in the hope that food will be a more palpable and approachable take on climate crisis.
*Presented in English
13:00 EDT JULY 8, 2021
JEN ROSS
Senior Lecturer in Digital Education
IVICA MITROVIC
Assistant Professor
INGI HELGASON
Senior Research Fellow
VERA FEARNS
DFI Global Chapters Lead, Doctoral Researcher, Visiting Scholar
WHAT’S NEXT FOR CRITICAL AND SPECULATIVE PRACTICES IN HIGHER EDUCATION PANEL?
This panel brings together educators from different disciplines in a conversation about approaches, learnings and challenges of critical and speculative practices in teaching.
*Presented in English
14:00 EDT JULY 8, 2021
MATHANA
Tech Ethicist & Interplanetary Philosopher
PRE-DECOLONIZING SPACE:
Reclaiming Narratives of Sustainable Human Inhabitation of Space
Today’s visions of space represent the current ethos of first-to-planet-makes-the-rules, driven by billionaires with rocket ship companies. We must claim our solar system for an epoch of decolonization, rejecting ideologies that would see space as yet another domain for power consolidations and resource extraction. But what would this entail? This talk outlines what new philosophies would look like, visions with no money, no flags, and ships designed not just to leave earth but to thrive in space.
*Presented in English
15:00 EDT JULY 8, 2021
SOPHIE FALKEIS
Multidisciplinary Designer
FIRST ENCOUNTERS
Anticipatory Ecology meets Speculative Design
We are currently experiencing a global redistribution of life on Earth with species shifting their distributions in response to recent and ongoing climate change. This is creating novel species interactions, as species that have evolved in isolation from one another come into contact for the first time. This talk discusses how speculative design projects can foster visions of planetary inter-species dependencies, and speculate about the possible impacts in ecosystems and the global biosphere.
*Presented in English
15:30 EDT JULY 8, 2021
LAURA DUDEK
MA Student at RCA - Information Experience Design
UNTANGLING ALTERNATIVES:
Rethinking the Design Question
We often encounter the term sustainability within an ecological context. But if we were to push the idea beyond that boundary, how might we reinterpret sustainable living? This rapid-fire talk critiques the ‘design-problem’, that which defines the scope, trajectory & nature of what we call ‘solutions’ in order to examine to what extent these solutions perpetuate the problems they are meant to solve for, and what research and practical work have been undertaken to address this.
*Presented in English
16:00 EDT JULY 8, 2021
JANE ANDERSON
Graphic Design Lecturer at Birmingham City University
MYCELIUM THREADS
(Can fungi save the world?)
Mushrooms may be the best weapon against climate change. Mycelium has several applications from 'eating' plastic, to absorbing carbon dioxide, & even cleaning up nuclear spillages. Many brands are already using mushrooms for compostable packaging, & if this becomes mainstream, it could have the potential to reduce global carbon emissions. This talk will explore fungi-related design innovations & Jane's speculative design work on the topic.
*Presented in English
17:00 EDT JULY 8, 2021
ANDREE-ANNE BLACUTT
Artiste Documentariste at Laval University
STEPHANE ROCHE
Full Professor at Laval University
WHEN DESIGN FICTION MEETS GEOSPATIAL SCIENCES TO CREATE A MORE INCLUSIVE SMART CITY
This talk highlights the contributions of design fiction to the improvement of the spatial capability of hearing-impaired people. They review the findings of 2 workshops, representing interdisciplinary and intersectoral compositions of arts & sciences, that demonstrated considering the singularity of the human being as an actual acoustic material is an innovative opportunity to improve the role of universal design in smart cities projects.
*Presented in English
17:45 EDT JULY 8, 2021
SUPAWAT VITOORAPAKORN
Product Designer & Content Creator
WHY FUTURIST SHOULD LEARN FROM VIRUSES:
How Might We Infect People with "Futures Thinking?"
COVID-19 gave a new meaning to what the word ‘viral’ means. At its core, a virus is information that wants to spread itself, packaged in protein. Futures are alternative narratives that want to spread themselves packaged in communications. Given this similarity, how might we infect people with Futures Thinking? This talk will explore the idea of Social-Media-Centered Design, a mutated variant of storytelling that is highly infectious and how it can be useful when designing futures for all.
*Presented in English
18:00 EDT JULY 8, 2021
AYUSHI JAIN
Graduate Student at Parsons School of Design
BEYOND JUSTICE-REINTERPRETING JUSTICE THROUGH JAIN LENS
An exploration of how Jainism challenges dominant notions of justice, rooted in fairness and retribution, & helps critique a system of crime and punishment where violence has become an inherent attribute. By assessing the boundaries & possibilities of the NYPD complaint report to register criminal activities, this talk considers how we might leverage Jainism to reimagine & reconsider how the criminal justice system works in the US & how we define justice as a society.
*Presented in English
18:45 EDT JULY 8, 2021
JULIA W. SZAGDAJ
Designer & Researcher
ANNA LATHROP
Co-Founder at Groundwater Arts
NOUR ABOU JAOUDE
Strategic Designer
FARAOYSC:
Building Alternative Worlds Through Joy
Faraoyść (faw-row-she-tchi) is a portmanteau neologism that describes the moment when oppression appears to be coming to an end and a liberated world feels within reach. This talk will discuss the possible uses and limitations of faraoyść as a method to expand our capacity to build new liberated worlds for ourselves, laying the groundwork for systemic change, resisting damage-centered narratives, and contributing to the global decolonial project.
*Presented in English
19:30 EDT JULY 8, 2021
PAUL GONG
Assistant Professor of the Department of Industrial Design at Shih Chien University, Speculative Designer, Artist, Curator
KUANG-YI KU
Independent artist/designer
PROVOCATIVE FUTURES:
Speculation, Human Body, Medical Science & Education
This talk explores the relationship between medicine, humans, and society. Showcasing projects that explore the influence of medicine on the human body, and those that demonstrate the impact of medical technology on society and the natural environment, it helps unpack how future human societies may be affected by medical technology, and how speculative thinking informs design education in Taiwan.
*Presented in English
20:30 EDT JULY 8, 2021
ROBIN CHAMP
Senior Trainer of Strategic Foresight, LBL Strategies
🔑 Scenario Based Planning: The Future Is Not What It Used To Be!
*Presented in English
7:00 EDT JULY 9, 2021
** Special Day 3 Session!
VANESSA ROSENTHAL
Chapter Leader, Speculative Futures London
GIULIANA MAZZETTA
Speculative Futures London
DR. OLIVIER COTSAFTIS
Post-Disciplinary Designer, RMIT University School of Design
‘INTELLIGENT EARTH’
Exploring a Future of Interspecies Collaboration & Innovation
What is the real separation between nature, animals & the human species? How might we harness the principles, methods & wisdom of nature into the way we design culture, businesses, cities & more? How could plants, animals & humans collaborate together to ensure the thriveability of our shared planet?
In this luncheon talk, Speculative Futures London will host a conversation about how to innovate with & through nature & share their latest work and insights on interspecies design, general ecology, climate resilience and more.
*Presented in English
DAY 03. WORKSHOPS
FRIDAY, JULY 9, 2021
10:00 - 13:00 EDT
FRIDAY, JULY 9, 2021
MAJA DIKA
Speculative Designer
JULIANA SCHNEIDER
MA Student, Trends & Identity, Zurich University of the Arts
DESIGNING FOR MORE THAN HUMAN FUTURES:
Design Research Beyond Humanity
This interactive, co-creation workshop encourages participants to critically question the prevailing design principles of human-centered design, and examine whether or not it still represents our interactions with nature and technology. Through several exercises, such as developing speculative scenarios, creating critical objects, and generating a ‘more than human’ glossary, participants are encouraged to explore the future from a multispecies perspective and contribute to positive ecological and social transformation.
3 Hour Workshop // Presented in English
14:00 - 18:00 EDT
FRIDAY, JULY 9, 2021
ÁNGEL OTERO MAC KINNEY
Managing Director, Ozmo Futures
SENSEMAKING FOR THE FUTURE OF EDUCATION
This workshop introduces a new tool that strikes a balance between the depth of qualitative approaches and the scalability of quantitative approaches to sense-making. By aggregating micro-narratives, this tool allows for the incorporation of a large volume of individual experiences, and the meanings people ascribe to them, allowing us to analyze and synthesize the experiences of a large number of people in order to make better use of them in the design process.
4 Hour Workshop // Presented in English
DAY 04. WORKSHOPS
SATURDAY, JULY 10, 2021
08:00 - 11:00 EDT
SATURDAY, JULY 10, 2021
ANGELICA FONTANA
Lead Designer, Sketchin
GIOVANNI
CARUSO
Interaction Designer, Accenture
SILVIO
CIONI
Executive Design Director, Sketchin
Stop Designing Artifacts. Please Build Speculative Worlds!
New approaches explore how Speculative Design & Design Fiction can be used to explicitly focus on broader social, technical & political worlds in which speculative artifacts exist. These approaches go beyond immediate moments of use & view worlds holistically, examining technological impacts & the maintenance & repair that keeps artifacts working. This workshop expands on these approaches, experimenting with techniques to envision more robust worlds.
3 Hour Workshop // Presented in English
11:00 - 17:00 EDT
SATURDAY, JULY 10, 2021
KATJA BUDINGER
Senior Visual and Service Designer, Fjord
ABIGAIL GOLESTANIAN
Senior Visual and Service Designer, Fjord
RACHEL NIELSEN
Senior Visual and Service Designer, Fjord
IMMERSIVE FUTURE CRAFTING
Virtual work has deprived us of sensual perception, the unspoken, intangible, and implicit cues of the world around us, making speculative thinking challenging in virtual environments. In this workshop, participants will bring abstract scenarios to life in a less theoretical and more physical way, engaging with meditation and physical crafting through a ‘long screen break’. The goal is to create a state where it’s possible to leave distractions behind and freely dream about futures.
6 Hour Workshop (Full day) // Presented in English
11:00 - 13:00 EDT
SATURDAY, JULY 10, 2021
PAULA NERLICH
CO-Director and COP, Circular Home Lab
VANESSA
ROSENTHAL
CEO, Circular Home Lab
Designing from Waste
Crowdsourcing a Design Fiction Artifact
This workshop rethinks what waste means to humans and how we might translate this meaning into tangible matter through both theory and practice. First, participants will learn about the role food waste can play in complex circular economies and urban empowerment. Then, they will get their hands dirty, and learn how to get started with DIY material-making by creating natural colors from flood-leftovers via an open-source recipe.
2 Hour Workshop // Presented in English
04:00 - 07:00 EDT
SATURDAY, JULY 10, 2021
VIRAJ JOSHI
Designer, Technologist, Futurist at Fjord
SANDEEP HOONJAN
Co-founder, Formless Ltd.
POSTCARDS FROM THE FUTURE:
Crowdsourcing a Design Fiction Artifact
Postcards from the Future is a crowdsourced & co-created design fiction project that’s the result of more than a year of collaboration between workshop facilitators & creatives from around the world. In this workshop, participants will create the next “Postcard from the Future” by moving through speculative methods like scanning, world-building, and design fiction. The postcards will later be hosted on the project website and inform future discourse.
3 Hour Workshop // Presented in English
16:00 - 19:00 EDT
SATURDAY, JULY 10, 2021
JORGE COMACHO
Co-founder, Diagonal Studios
PREFERABLE WORLDS:
Design Practices for Alternative Futures
Today, design is broadly understood to be an essential mode of engaging with the world by organizations and communities, therefore a major vector for change. In this workshop, participants will learn how to use James Dator’s “Four Generic Images of the Future” framework to map out current discussions in economics, political theory, and social movements about what comes next, and most importantly, what needs to be done to get there.
3 Hour Workshop // Presented in English
DAY 05. WORKSHOPS
SUNDAY, JULY 11, 2021
00:00 AM - 03:00 EDT
SUNDAY, JULY 11, 2021
DEEPSHIKHA YADAV
Founder, World We Desire
Demarcation Point and Your New Normal
Today is a time of constant reflection for all of us, with the world around us opening us to infinite possibilities and new ways of being. In this workshop, participants will use speculative frameworks to analyze past, present, and future in a single frame, leveraging different prompts that will help integrate the last seven years of their lives with the next seven by finding moments, insights, and themes that connect past to future.
3 Hour Workshop // Presented in English
04:00 - 07:00 EDT
SUNDAY, JULY 11, 2021
DANIEL KAPLAN
Co-founder, Plurality University
YOAN OLLIVIER
Co-founder, Vraiment Vraiment
CHLOE LUCHS
Co-founder, Plurality University Network
Recanvassing Business Unmodels for the Post-Growth Era
Business models and plans are essentially speculative fictions designed to convince others to fund things that the writer wants to accomplish. In this workshop, participants will take these tools to the next level by perverting the tired Business Model Canvas to describe post-growth businesses and convince partners to back them. This will be an experimental workshop, but with the very serious goal of imagining what a ‘business’ might mean in very different worlds.
3 Hour Workshop // Presented in English
08:00 - 11:00 EDT
SUNDAY, JULY 11, 2021
CHRISTIAN GRUENWALD
Foresight Director at Z_punkt The Foresight Company
MAX IRMER
Innovations manager @ Corporate Innovation Lab from Feddersen Group
CAMPAIGN FICTION:
Using Experiential Advertising to Create Desirable Futures
Advertising often has a bad reputation but often provides a valuable ethnographic tool for understanding modern societies. Ad campaigns mirror people, gender roles, social cliches, media usage, humor, values, and more. In this workshop, participants will combine ‘classic’ campaign development tools with elements from futures and foresight practice to leverage the cultural potential of ad campaigns in a systematic and speculative way, “Campaign Fiction”.
3 Hour Workshop // Presented in English
12:00 - 15:00 EDT
SUNDAY, JULY 11, 2021
NADIA PIET
Founder, AI x Design
ERIK PETERS
Collaborator, AI x Design
KAROLINA THAKKER
Co-founder, Busola Trends
IMAGINING PREFERABLE AI FUTURES
How do you feel when thinking about the future of Artificial Intelligence (AI)? Curiosity? Hope? Angst? This workshop leverages futures thinking methodology to imagine positive AI narratives for the days to come. Participants will embark on a healing journey across a spectrum of possible futures and zoom in on those that bring a hopeful change by using the Sustainable Development Goals (SDGs) as moral guidelines.
3 Hour Workshop // Presented in English
16:00 - 19:00 EDT
SUNDAY, JULY 11, 2021
LANCE CASSIDY
Co-founder & CXO at Flux
MATTHEW BELL
Head of Story + Art Director @dxfutures Director of Design @DxLab
Sci-fi Narrative Workshop
The most successful organizations cultivate the ability to think long-term with clarity and confidence, but making ideas about the far-future tangible can be quite challenging. In this interactive workshop, participants will learn how to bring their vision to life through science fiction narratives. Joined by leading futurists, engineers, designers, and entrepreneurs, they will work through the writing process and learn how to think big with creativity and imagination.
3 Hour Workshop // Presented in English